Mining Sentiment & Attitudes to Understand the New Breed of Customer

(www.webinarreviews.org)

Catherine Van Zuylen and Brian Koma are having a webinar on ‘Social Media and Surveys: Mining Sentiment and Attitudes to Understand the New Breed of Customer’.

According to Catherine and Brian, this webinar will teach the following:
-The social media outlets your customers are using today

-The types of customer insights social media provides

-The role of online communities in creating two-way customer dialogues

-How to combine social media and online surveys to create unique customer insights

-Using conversations and surveys to engage your customers and drive superior loyalty