Finding the Perfect Social Media and Communication Blend

(www.prsa.org)

You’re connected on LinkedIn, have built a community around your blog and tweet from your iPhone. Still, it can be difficult to strike a balance between your personal and professional involvement with social media; your traditional media relations and social networking; and your actions as a public relations pro, marketer and customer service rep when engaging online. In this advanced webinar, Heidi Sullivan and Jay Krall will show you how to harmonize your personal and professional lives online; how different types of social media are looking more and more alike; the best practices for sharing content; how public relations, marketing and customer service can operate symbiotically on the social Web; and how to identify future trends.