Effective Display Advertising for the Web

(www.regonline.com)

With all the hand-wringing about how to make money on the Web, something that consistently goes overlooked is the design and content of Web display advertising. This Inland Webinar will review the variety of Web ads being used today, talk about the best Web ad sizes, the principles of good ad design that need to be better applied to the Web, and talk briefly about the role of Web design in increasing the effectiveness of Web ads.
With Bill Ostendorf, president, Creative Circle Media Consulting, Providence, R.I.